Complete Guide To Start Your Own Watch Brand (2025 updated)

Do you have an idea for launching your own watch brand but feel discouraged by the competition, or unsure about the costs involved? The watch industry remains highly competitive, but with the right business strategy, you can establish a successful brand. When MVMT entered the market, many brands already existed, yet they built a business […]

Rolex and Omega Comparison

Just like Messi and Ronaldo in the football world, Rolex and Omega stand tall, revered for their precision, innovation, and iconic designs in the watch world. In the watch community, they also have a huge number of fan groups, and the comparison between Rolex and Omega among watch fans has never stopped. It can be […]

A Comprehensive Guide of the Watch Water Resistant

Watch water resistance chart: Note: Every 10 meters depth will increase the pressure by 1 atm. The watch will easily burst when the pressure of the watch inside and outside is different, therefore watch manufacturers commonly use the pressure value to test the water resistant, BAR or ATM are used to indicate the available water […]

The most used watch clasp types

There are many different watch clasp types because different clasp conveys different styles. Commonly you heard butterfly clasp, tang buckle, folding clasp, etc. When you are considering to choose a watch band or discuss with your watch manufacturer of making your own watch designs, it is necessary to have more idea to choose the best […]

Sellita SW200 Movement: Comprehensive Guide

The Sellita SW200 movement is a high-quality automatic movement widely used in Swiss watchmaking. Known for its reliability, accuracy, and robustness, the SW200 is often seen as an alternative to the ETA 2824-2. This blog will explore the specifications and technical details of the Sellita SW200, along with user reviews and a comparison to similar [...]