PVD Color Coating On Watches

When you are thinking to create your own watch brand or expand your current watch collections, the watch colors are always play a very important role for your designs. The watch manufacturer will speak to you they are using PVD color coating technology, then what is PVD color coating? What is PVD coating? PVD stands […]

Sellita SW200 Movement: Comprehensive Guide

The Sellita SW200 movement is a high-quality automatic movement widely used in Swiss watchmaking. Known for its reliability, accuracy, and robustness, the SW200 is often seen as an alternative to the ETA 2824-2. This blog will explore the specifications and technical details of the Sellita SW200, along with user reviews and a comparison to similar [...]

A Comprehensive Guide to Watch Water Resistant

When watches first gained popularity in the early 1900s, water resistance was merely a distant dream. However, as the demand for waterproof timepieces grew, watch brands embarked on a quest to enhance the watch water resistance. Today, we take water resistance for granted, with most watches being safe from accidental water exposure in everyday life. [...]

Complete Guide To Start Your Own Watch Brand (2025 updated)

Do you have an idea for launching your own watch brand but feel discouraged by the competition, or unsure about the costs involved? The watch industry remains highly competitive, but with the right business strategy, you can establish a successful brand. When MVMT entered the market, many brands already existed, yet they built a business […]

Watches Face Material Types

The first impression many people are attracted when they buy a watch is the watch face, which is also called the watch dial and it is as important as the face of the person. People pay more attention to the watch dial not only because the dial is the largest part of the watch or […]